“What do my potential customers like to see and hear during the decision making process before a purchase?” This is probably the first question that you should ask yourself before you get down to business. This should be the basis of your complete brand identity.
Depending on your target audience, there are different design languages that you might have to opt for. If your customers have a special taste for creativity, you might have to focus on uniqueness. An enterprise website, on the other hand, should be professionally designed and have distractive elements in the user interface.
In a world filled with web development platforms varied in functionality and features, it becomes essential that you choose the one suited for your business case scenarios. A couple of cases in point — Wordpress, HTML for a simple marketing website, AngularJS and Ruby on rails for web apps, Magento and Joomla for eCommerce. Each of these platforms has its own set of pros and cons.
Let us help you create an online presence from ground up - from planning to website design to web development to making it SEO-friendly to aiding your customers with calls-for-action throughout the website.